The 2012 session of the SNL Kagan Cable MSO Summit is in the planning stage. If you would like to be on the mailing list for the event, click here.

SNL Kagan Cable MSO Summit

For cable operators and program providers, the road ahead is paved with equal measures of challenge and opportunity.

Operators are faced with the task of retaining and upselling subscribers in a fragile economy and growing their wide array of revenue streams, as well as confronting competition from other multichannel providers and online video players.

Programmers have tried to come up with enhanced programming and new ways to view it such as 3D, but multichannel operators are hesitant to add dedicated bandwidth for new linear channels.

Cable MSOs have directly responded to the threat of online video by widespread TV Everywhere launches, while keeping an eye out for the next high-growth revenue stream. Areas of MSO emphasis include commercial services, interactive advertising, and advanced HSD options.

Ultimately, cable MSOs will use the latest technology to leverage their high-capacity pipe and triple-play service offering into homes and businesses, resulting in a revenue stream we think could rise to over $112 billion by 2015, vs. $94 billion in 2010.

How will the industry get there and how can you prepare? Register today for the SNL Kagan Cable MSO Summit for a day of discussion on key trends, metrics and strategies for future growth, including:

We look forward to having you join us.

Robin Flynn
Associate Director, SNL Kagan

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